Eco Pick of the Week: MIMRO Natural Loofah Cellulose Sponge: plant-based loofah bonded to soft cellulose, tough on pots and gentle on counters.
Weekly Eco-Quest · Earn Mimro Eco Points
This week: The Paper Towel Swap
Answer 3 quick questions about this week's swap and earn up to 400 Mimro Eco Points (that's $4 off), plus +100 welcome points if it's your first time. 100 points = $1 off at Mimro.
Closes Sunday, Oct 18 at 11:59 p.m. ET
The swap: ditch the paper towels
A household can go through dozens of paper towel rolls a year, and every one of them ends up in the trash. The easiest swap? A Swedish dishcloth. One MIMRO Swedish Dishcloth is made from cellulose and cotton, is reusable for 100+ washes and replaces up to 17 rolls of paper towels. It soaks up spills, wipes counters clean and dries quickly between uses. When it finally wears out, it goes in your compost.
Pair it with a plant-based sponge, like the MIMRO Natural Loofah Cellulose Sponge, made from loofah, cellulose and cotton with no plastic or glue, and your sink is plastic-free.
Why it matters
Paper towels are one of the easiest single-use items to swap out. Every roll you skip saves the packaging, the shipping and the trash bag space it would have taken up. Keep one cloth by the sink, one for counters and one for spills, and rinse and air-dry them between uses.
Make the swap
Shop the MIMRO Swedish Dishcloth 3-pack and the MIMRO Natural Loofah Cellulose Sponge, or browse more plastic-free kitchen helpers in our New Arrivals.
A new Eco-Quest drops every Monday.